Potassium Sorbate
Potassium sorbate is a potassium salt of a natural occurring compound called sorbic acid, which is derived from the berries of the rowan tree, a variety of mountain ash. A gentle preservative that is used in skincare, cosmetics, and body care formulations and used as a much better tolerated and gentle alternative to parabens. It is used to extend the shelf-life of your products by preventing the growth of bacteria, fungus, and molds.
